Leah

JOBPREPPED                                                                                                                                     Remote                       Digital Marketing  Associate                                           01/2023-Present

• Created a brand awareness campaign and the company’s content marketing strategy

• Created copy, design, and hashtag strategy for Social Media content

• Designed and created PPC lead generation campaigns on multiple social media platforms

• Created an optimized landing page to increase conversions for PPC campaigns

• Used automation tools to set up an automated outbound lead generation campaign

• Performed competitor analysis, keyword research, and SERP Analysis for inbound marketing blog efforts using Ahrefs

• Created blog article content based on extensive Ahrefs research and optimized it for SEO purposes

• Implemented an effective blog promotion strategy via backlinking, social media, online publishing platforms, working with other publishers, and content syndication 

• Increased website traffic via inbound marketing tactics including blog and infographic creation

TUCCO REAL ESTATE                                                                                                                              Indianapolis, IN                    Project Manager (Contract)                                     05/2022-12/2022

• Managed, directed and prioritized all aspects of preparing $600,000 plus properties to be placed on the market.

• Utilized conflict resolution and negotiation skills to manage contracts and work schedules for multiple contractors and stakeholders to ensure smooth transitions through each project phase. 

• Provided market analytics from social media channels to ensure top tier posting and effective lead generation.

• Maintained the highest standards of professionalism, integrity and discretion at all times to protect the privacy and safety of each client and their property.

MIDDLEGROUND CAPITAL, (Vaco Consultant)                                                                         Lexington, KY

Executive Administrator                                       10/2021-5/2022

• Managed and set up Zoom meetings and conferences, arranged complex domestic and international travel through TripActions, Outlook, and Excel for 35 operations team members.

• Designed a 160 page “Fund Two” marketing campaign portfolio utilizing Microsoft Suites, Excel, Dropbox, PowerPoint, Photoshop and Salesforce for investor presentations given by the executive team.  

• Given additional management duties for extended leave, which included collaborating and working with other team members to organize and execute additional travel schedules, holiday event planning and coordinating end of quarter meetings for visiting executives and prospective clients. 

• Received commendations for creativity, organizational skills and attention to detail for each project. 

• Established working relationships, maintained contact and managed confidential information for CFO’s of more than 10 affiliate companies throughout the US.                  

GWYN ARTZ PERSONAL CHEF AND EVENTS                                                                                          Lexington, KY                Event Project Manager   (Contract)                    07/2020-10/2021

• Acted as a point of contact for potential and upcoming events and special culinary projects ranging from small groups of 10 to larger groups of 100 people.

• Used Salesforce for CRM to establish communication and developed excellent relationships with clients, vendors, and venue holders.

• Researched and developed detailed event plans according to client specifications and budgetary needs, reduced food cost/waste by 20%.

• Facilitated active problem solving in a fast-paced environment. 

• Recognized and valued for professionalism, with the ability to bring employees and vendors together by generating enthusiasm for new projects through team inclusion.